GLSEN Partners with LOGO to Launch PSA in Wake of Lawrence King Tragedy
Mar 10, 2008
GLSEN, the Gay, Lesbian and Straight Education Network, is honored to partner with Logo on a new public service announcement campaign denouncing hate in the wake of junior high student Lawrence King’s murder.
King, a 15-year-old from Oxnard, Calif., was shot and killed in school on Feb. 12 by a 14-year-old classmate because of King’s sexual orientation and gender expression.
"We applaud Logo, MTV Networks and the caring celebrities who starred in this PSA for recognizing the need to speak out against anti-LGBT name-calling, bullying and harassment," said GLSEN Executive Director Kevin Jennings. "Logo and MTV Networks have been longtime supporters of ensuring safe schools for all students, regardless of sexual orientation or gender identity/expression. Hopefully this PSA will help raise awareness as we prepare for the National Day of Silence on April 25 that this year will be held in memory of Lawrence King."
The 60-second PSA, which premiered this morning at LOGOonline.com, features community activist, writer and actress Calpernia Addams (Logo’s Transamerican Love Story), Andre 3000 (OutKast), R&B artist Ashanti, singer/songwriter Sarah Bareilles, actress Portia de Rossi (Arrested Development, Nip/Tuck), international performer Estelle, singer/actress Janet Jackson, actor T.R. Knight (Grey’s Anatomy), R&B artist Little Sister, actor Darryl Stephens (Logo’s Noah’s Arc) and singer/songwriter Taylor Swift.
"One more murder, one more life lost, one more attempt to provoke fear and one more reason hate crimes must end. We hope this PSA will help inspire more people to join the fight against hate crimes," said Brian Graden, President, MTV Networks Music Group Entertainment; and President, Logo.
About GLSEN
GLSEN, or the Gay, Lesbian and Straight Education Network, is the leading national education organization focused on ensuring safe schools for all students. Established nationally in 1995, GLSEN envisions a world in which every child learns to respect and accept all people, regardless of sexual orientation or gender identity/expression. For more information on our educator resources, research, public policy agenda, student organizing programs or development initiatives, visit www.glsen.org.
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