Celebrating Two Decades of Supporting LGBT Pride,
Wells Fargo Will Participate in 40 Pride Festivals and Parades in 2011
SAN FRANCISCO, California – Wells Fargo & Company
(NYSE: WFC), a leader among U.S. financial services providers in its commitment
to the LGBT community, is gearing up for its busiest LGBT Pride Season to date.
The bank will participate in 40 LGBT Pride parades and festivals in 2011, stretching
from March through November, with more than 20 in June alone.
Wells Fargo sponsored its first LGBT Pride event in San Francisco in 1992.
Since that time, the company has continued to broaden its participation, culminating
with a presence this year in Pride festivals and parades coast to coast, in
locales both familiar and surprising. In addition to some of the country’s
largest Pride festivities taking place
in New York, San Francisco and Washington,
D.C., Wells Fargo is also excited to announce support of 2011 LGBT Pride events
in Boise, Idaho and Birmingham, Ala., as well as Black Pride in Philadelphia.
The iconic Wells Fargo Stagecoach will appear in 22 of these celebrations, making
LGBT Pride one of the company’s busiest seasons for stagecoach appearances.
“Wells Fargo believes that building and strengthening its relationship
with the LGBT community is a year-round endeavor," said Shelley Freeman,
Wells Fargo's Florida regional president and LGBT National Spokesperson. "Our
Pride Month activities reflect Wells Fargo’s long-term commitment to our
LGBT customers and our LGBT team members -- including the thousands that participate
in our 27 PRIDE team member networks across the U.S. -- and the positive impact
we’re able to make in their lives."
Wells Fargo's support of LGBT team members and customers extends far beyond
Pride month. For the last 25 years, the bank has supported many causes of importance
to the LGBT community and developed strong alliances with key LGBT organizations,
including the Human Rights Campaign; the National Center for Lesbian Rights;
Out & Equal Workplace Advocates; the National Gay and Lesbian Chamber of
Commerce; and the Gay, Lesbian & Straight Education Network (GLSEN).
This year, Wells Fargo is placing a particular emphasis on a timely and important
issue – anti-bullying – within the company’s broader Pride
Month participation, particularly at events in New York and San Francisco. Students,
educators and other GLSEN supporters will march alongside Wells Fargo team members
in this year’s New York Pride Parade on Sunday, June 26, distributing
information about GLSEN’s Safe Space Campaign.
Sporting purple t-shirts emblazoned with the message "Turning our schools
into safe places for everyone," the delegation will spread the word about
the campaign, designed to reach every middle and high school in the United States,
and the GLSEN Safe Space Kit at its core.
"Wells Fargo’s early and generous support of the Safe Space Campaign
enabled us to launch our effort to ensure that every student in America, regardless
of their sexual orientation or gender identity or gender expression, is safe
in school and free to learn," said Eliza Byard, GLSEN's Executive Director.
"Wells Fargo is helping us reach more than 75,000 schools, serving 25 million
students, during the three-year Safe Space Campaign."
The Safe Space Kit (safespacekit.com) -- with Safe Space stickers, posters,
and a 42-page guide with strategies for supporting LGBT students -- provides
a program of action that school staff can take to create a positive learning
environment for every student.
“Wells Fargo’s support of GLSEN’s Safe Space Campaign speaks
to our company’s commitment to education and our belief in the importance
of the program’s goal to improve the safety of our children’s schools,”
said Michelle Scales, Director of Diverse Segments at Wells Fargo and GLSEN
Board Member. “The connection between a good education and future success
in life is clear, and the Safe Space Campaign empowers students to make sure
that nothing and no one stands in the way of that opportunity.”
Wells Fargo team members will also be spreading the anti-bullying message at
San Francisco Pride on June 26, where they will march alongside the iconic Wells
Fargo Stagecoach in purple t-shirts, following in the footsteps of their colleagues
who marched there in Wells Fargo’s first Pride event nearly 20 years ago.
“Bullying is not just an LGBT concern, it is something that impacts all
students,” said Sylvia Reynolds, Wells Fargo's Chief Marketing Officer.
“At Wells Fargo, we believe that when students learn the value of inclusiveness
at school, they’re better prepared to help build stronger communities
that embrace and accept all people for who they are.”
Wells Fargo also views Pride as an opportunity to connect with its LGBT customers
and the community to provide relevant financial education and resources. In
2009, the company developed the Accredited Domestic Partnership Advisor SM (ADPA)
program. A first in the financial services industry, Wells Fargo Financial Advisors
who have earned this certification are able to offer LGBT clients guidance on
key domestic partnership issues, including joint ownership of property, beneficiary
designations, trust services and other arrangements.
“As Wells Fargo celebrates Pride with more local LGBT communities this
year than ever before, we also seek to take the time to better understand the
issues impacting their lives,” said Mark Tristan Ng, Wells Fargo’s
LGBT Segment Manager. “Across the country, our bankers are available to
meaningfully engage with our LGBT customers, discussing and providing the right
financial education and guidance that will help them on the path towards financial
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a nationwide, diversified, community-based
financial services company with $1.2 trillion in assets. Founded in 1852 and
headquartered in San Francisco, Wells Fargo provides banking, insurance, investments,
mortgage, and consumer and commercial finance through more than 9,000 stores,
12,000 ATMs, the Internet (wellsfargo.com and wachovia.com), and other distribution
channels across North America and internationally. With approximately 280,000
team members, Wells Fargo serves one in three households in America. Wells Fargo
& Company was ranked No. 23 on Fortune’s 2011 rankings of
America’s largest corporations. Wells Fargo’s vision is to satisfy
all our customers’ financial needs and help them succeed financially.