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Senior Development Associate




Reports to: Director of Development

Location: New York City

Position Overview: The Senior Development Associate, Direct Response & Donor Database, is a newly created and critical hybrid role, overseeing two important and closely related areas of responsibility, including a line of revenue, within the Development Department.



The Senior Development Associate is responsible for data entry and integrity, gift acknowledgement, reporting, and other donor database functionality, and defines operating standards and protocols for use. Provides user training to development staff, and follow-up training, as needed, and is a key collaborator with Development, Finance, and Executive Team.


Accountabilities – Donor Data

- Responsible for the quality and integrity of donor database data and donor files.

- Sends timely and personalized acknowledgement letters for all gifts.

- Trains development staff and provides ongoing training as needed.

- Serves as primary liaison to Finance for revenue reconciliation and annual audit.

- Designs and customizes reports and tools, such as dashboards, as needed.

- Provides support to the Director of Development and team in the areas of gift acknowledgement, reporting, donor relationship tracking, stewardship standards, solicitation, and prospect research.

- Resolves enduring data-related problems, using technical knowledge and innovation.

- Maintains and updates the current formal policies and procedures for this position.

- Other duties as assigned.

Essential Duties and Tasks:

- Manages Raiser’s Edge database (enters gifts, codes and tracks appeals, generates gift and pledge acknowledgments, backup, and other donor correspondence) in a timely and precise manner.

- Establishes database usage protocol and procedures, sharing expectations with users.

- Trains and monitors staff – some with higher-level contingency coverage functions.

- Prepares, creates, and disseminates accurate reports.

- Maintains accurate donor information.

- Prepares mailing lists, e-blast lists and segments to support direct appeals and events.

- Contributes data or edits for website and all online fundraising initiatives.



The Senior Development Associate is responsible for cultivation and solicitation of individual donors at giving levels up to $1,200 per year. Success is achieved via planning and execution of direct response e-mail campaigns, direct mail campaigns, peer-to-peer fundraising; social media fundraising; and sustained giving programs.


Accountabilities – Direct Response / Individual Giving

- Coordinates, develops, and executes a comprehensive, cost-effective direct response and individual giving outreach strategy to secure donor gifts of up to $1,200.

- Monitors results of campaigns, adjusting strategies, to continuously improve outcomes.

- Collaborates with vendors, consultants, and staff to develop and execute annual giving campaigns and digital fundraising strategies that achieve fiscal goals and objectives.

- Acknowledges gifts and is first point of contact for donors under $1,200/year.

- Executes strategies to increase acquisition of new funders, to increase donor pool.

- In coordination with cross-departmental colleagues, assures all individual giving and direct response solicitation designs, branding and messaging complies with standards.

- Coordinates with vendors and consultants as needed.


Essential Duties and Tasks

- Project coordination, planning, scheduling, budgeting and production.

- Collaborates with Communications to schedule donor outreach, segments, and e-blasts.

- Monitors campaign results, adjusting outreach strategies, when appropriate.

- Serves as contact for vendor relationships, monitors performance and cost-effectiveness.

- Supports Major Gifts Officer with outreach campaigns to major donors.

- Collaborates with internal staff to assure messaging alignment and branding compliance.

- Maintains and updates the current formal policies and procedures for this position.

- Other duties as assigned.



- High Proficiency in all major components of Raiser’s Edge (required), Microsoft Office suite, and web based CRM systems.

- Minimum of 3+ years of administrative donor database experience.

- Broad generalist knowledge of all aspects and methods of fundraising.

- Data-driven style and a technical prowess and proclivity toward problem-solving for teams.

- Excellent organizational, time management, written and verbal communications skills.

- Record of quantifiable fundraising success and commitment to excellence.

- Ability to multi-task and prioritize.

- Successful track record of collaboratively working with a wide range of constituencies, both internal and external.

 Additional Desirable Qualifications:

- Knowledge of HTML, Word Press, and digital fundraising and social media platforms.

- Knowledge of LGBTQ issues and/or youth development issues.



GLSEN strives to ensure that each member of every school community is valued and respected regardless of sexual orientation or gender identity/expression. We believe that such an atmosphere engenders a positive sense of self, which is the basis of educational achievement and personal growth. Since homophobia, transphobia, and heterosexism (among other forms of identity-based discrimination) undermine a healthy school climate, we work to educate teachers, students and the public at large about the damaging effects these forces have on youth and adults alike and how to promote inclusivity to prevent and counteract them. Each year, GLSEN programs and resources reach millions of students and educators in K-12 schools across the United States, and our network of 41 community-led chapters in 26 states brings GLSEN’s expertise to local communities.


Compensation and benefits

GLSEN offers competitive salary and a generous benefits package, including: five weeks paid time off for new employees in addition to 10 paid holidays per year; 100% employer-paid medical and dental insurance for staff and optional benefits for family members (including domestic partners); life insurance; and a 401k plan with increasing employer contributions based on staff tenure.


This position will be located in GLSEN’s New York City office (Financial District). To apply, please submit your resume and letter of interest at:

 GLSEN is an Equal Opportunity Employer. We strongly encourage people of color, people of diverse gender identities, people with disabilities, women, and non-LGBTQ people to apply.